What is Lead Generation?

Lead generation is the process of attracting and converting strangers and prospects into someone who has indicated interest in your company’s product or service.

How to Generate Leads

First, a visitor discovers your business through one of your marketing channels, such as your website, blog, or social media page.  Then your visitor clicks a CTA (call to action) that takes them to a landing page where they fill out a form to get an offer, at which point they become a lead.

Visitor Clicks On Call to Action

Goes to Landing Page with Form

Offer Given and Lead Generated

How We Help You With Lead Generation

lead generation creates sales funnel

Create a Lead Funnel

Generate qualified leads based on industry, location, company size, company revenue, job title, job function, and more. 

Build Targeted Lists

Create lists of accurate and detailed sales prospects.  Then build targeted campaigns. Reach your best buyers, segment your existing database, or build a new list based on your criteria.

sales list of prospects

We Help You Generate Leads that Turn to Sales

how to generate leads